A robot can perform tasks automatically in place of a human. Bots can be used, for example, to register users on websites or to respond to requests. They are often employed to log in to Internet Relay Chat (IRC) and perform automatic functions.
Any time you let people register in your site, or even just enter a name and URL (like for a blog comment), you might get a flood of fake names. These are often left by automated programs (bots) that try to leave URLs in every website they can find. (A common motivation is to post the URLs of products for sale.
Email marketing laws and regulations @
Are we all subject to lead nurturing?
Lead nurturing is a marketing term for building relationships with potential clients even if they are not currently looking to buy a product or service. Lead nurturing is intended to raise a company’s profile in the potential client’s eyes, thus making it more likely that the client will go with the company’s product or service when it is time to buy. Lead nurturing is one part of the larger marketing process.
But isn’t email marketing all about building relationships with your customers? Doesn’t running an automated campaign make your marketing less personal? Not necessarily. A session on automated email campaigns at MarketingSherpa’s Email Summit 2012 presented tactics for automating your campaign to save time without sacrificing the personal connection consumers have come to expect. More
E-mail spambots harvest e-mail addresses from material found on the internet in order to build mailing lists for sending unsolicited e-mail, also known as spam . Such spambots are webcrawlers that can gather e-mail addresses from Web sites, newsgroups, special-interest group (SIG) postings, and chat-room conversations. Because e-mail addresses have a distinctive format, spambots are easy to write.
Law on spam @
CAPTCHAs have several applications for practical security
Preventing Comment Spam in Blogs. Most bloggers are familiar with programs that submit bogus comments, usually for the purpose of raising search engine ranks of some website. This is called comment spam. By using a CAPTCHA, only humans can enter comments on a blog.
Protecting Website Registration. Several companies offer free email services. Up until a few years ago, most of these services suffered from a specific type of attack: “bots” that would sign up for thousands of email accounts every minute. The solution to this problem was to use CAPTCHAs to ensure that only humans obtain free accounts.
Search Engine Bots. It is sometimes desirable to keep webpages unindexed to prevent others from finding them easily. There is an html tag to prevent search engine bots from reading web pages. The tag, however, doesn’t guarantee that bots won’t read a web page; it only serves to say “no bots, please.” Search engine bots, since they usually belong to large companies, respect web pages that don’t want to allow them in.
Worms and Spam. CAPTCHAs also offer a plausible solution against email worms and spam: “I will only accept an email if I know there is a human behind the other computer.” A few companies are already marketing this idea.
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